Har har Google. We’re one hour into the month of April. It didn’t take long to be reminded of April Fools Day! Here comes the onslaught of internet companies and their gags. Didn’t take long to find this year’s Google … Continue reading →
Today, PPC ad copy is starting to look so generic. Retailers know what shoppers want the most: coupons, free shipping, and sales. Therefore, you get ads with the keyword in the headline, and ad copy that says “Free Shipping Over … Continue reading →
As PPC marketers, we’re always looking for keyword research ideas. It seems like there are an infinite amount of keyword tools out there to help, but sometimes, you don’t have to even look that far to find new untapped areas. … Continue reading →
